Industry News

Access to the right information can help you stay ahead of the competition and improve your bottom line, NPFDA provides you with a variety of industry articles and topics to keep you abreast of news, happening and events affecting the industry.

Industry News Member News Member News : Opportunity Board

Covid-19 vaccines may have grabbed the headlines when it comes to things that need to be kept cold, but a more immediate and long-term concern is...

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Wing Zone’s newest franchisee is Wavemaker Labs, the technology incubator that launched the autonomous robotic chicken wing fryer, Flippy...

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Poultry producers and marketers are missing out on an easy win by not putting the protein content of chicken front and center on their products. On...

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The demand for alternative protein products may have appeared to be growing few years ago, but the novelty is wearing off, said Maeve Webster, CEO...

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Boise, Idaho Golbon continues to expand their experienced team with the hiring of three foodservice veterans in Jeff Barstow, Geoff Abell and Betty...

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WINSTON-SALEM, N.C. — Joyce Farms, a premier provider of all-natural and heritage breed meat and poultry products, has achieved British Retail...

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Chicken marketers, remember that you’re a consumer too. That’s what Joe Conte, vice president sales, Media Center of Excellence, IRI,...

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Due to an overwhelming response from the chicken marketing and sales community, the Chicken Marketing Summit is excited to announce that the...

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Consumers want chicken brands to create retail options that are easy to shop for and easy to prepare. “People are looking for convenient...

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The KFC slogan – “It’s finger lickin’ good” – was ranked as the most recognizable quick-serve restaurant (QSR)...

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Marketing in the metaverse is gaining traction – especially as a way to connect and engage with younger consumers. But I’m sure...

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The adoption of tech-based strategies will help chicken foodservice concepts improve engagement with today’s consumers. “It’s...

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