Labor shortages impact entire poultry supply chain

Posted By: Elizabeth Doughman Industry News,

Labor shortages impact entire poultry supply chain

The entire poultry supply chain is struggling with a challenging labor market. 

Unemployment has also dropped to a low of 2.6%, illustrating how difficult it can be for employers to fill open positions. This puts a tight squeeze on companies looking to hire and disrupting typical talent supply and demand patterns. For example, Raising Cane’s temporarily sent 250 corporate staff members to work at foodservice locations in 2021 due to staffing shortages.

Labor shortages were an issue pre-COVID-19, but the pandemic only exacerbated this. This can result in customer frustrations if delays occur.

Automation in the drive thru is just one of the many ways chicken foodservice brands have embraced technology to drive better engagement with the digital consumer. Other technologies include delivery robots, virtual kitchens, ordering kiosks, the metaverse and more.

“It can take some stress off the staff, especially when we’re all in a situation where staffing is definitely tough,” noted Kelley Bailie Fechner, director, customer solutions, Datassential, said at the 2022 Chicken Marketing Summit.

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