Industry News

Access to the right information can help you stay ahead of the competition and improve your bottom line, NPFDA provides you with a variety of industry articles and topics to keep you abreast of news, happening and events affecting the industry.

Industry News Member News Member News : Opportunity Board

U.S. Poultry & Egg Association will match donations dollar-for-dollar on Dec 2nd.

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The transaction is expected to close by the end of December 2025.

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With modern consumers becoming increasingly digital-forward and changing perceptions of health and nutrition, the broiler industry is adapting to...

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WASHINGTON, D.C. (October 23, 2025) – The National Chicken Council (NCC) has installed the four officers that will...

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There are straightforward interventions producers can implement to help prevent an HPAI outbreak.

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With further processing advancements and genetic improvements, the industry is satisfying the customer demand for convenient poultry products.

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A celebrity partnership and creative social media activation led to a high return on investment for the chicken producer.

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The industry needs to be proactive about education to stop long-term changes in purchasing behavior.

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The strategy incorporates input from engineering, procurement and operations teams on the plant-level into a producer’s sustainability goals.

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With over 170 million birds lost since 2022 to HPAI outbreaks and consumer misconceptions driving market volatility, the path forward requires...

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Three technologies have demonstrated the ability to continuously monitor thousands of birds in real time.

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As bird size has grown and production efficiency has improved, processing investments have shifted toward the value-added poultry segment.

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