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Chicken marketers key to influencing the consumer narrative

Date postedAugust 6, 2024
Posted By: Elizabeth Doughman in Industry News,

The broiler industry needs to proactively elevate consumer engagement to keep chicken as the protein at the center of the plate in the future. Marketers and PR will play a critical role in this, explained Randy Day, NCC chairman, retired CEO, Perdue and chairman of the National Chicken Council (NCC).

“The chicken industry is an impressive success story and all of you are to be congratulated on that success,” he said at the 2024 Chicken Marketing Summit.

Read More

NPFDA ANNUAL CONVENTION AND SHOWCASE NAMES TED MCKINNEY AS THE 2025 BREAKFAST KEYNOTE SPEAKERDate postedAugust 6, 2024 Tyson Foods appoints new president of international businessDate postedAugust 13, 2024

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