Slim Jim, Buffalo Wild Wings collaborate on chicken sticks

Two new flavors of chicken sticks from Slim Jim and Buffalo Wild Wings capitalize on the growing number of consumers that view poultry as a “high-protein, low guilt pivot” from beef.
Chicken sticks have seen 84% growth over the past three years, according to Circana data cited by Conagra, Slim Jim’s parent company. This is the first chicken-based offering from Slim Jim, the press release said.