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How chicken brands can plan for the future of sustainability

Date postedApril 4, 2022
Posted By: Elizabeth Doughman in Industry News, Member News,

The consumer definition of sustainability is changing and now is the time for chicken brands to prepare for it.

“Sustainability has become this huge umbrella-like term,” explained Joyce Neth, vice president, director of audience development and research, WATT Global Media. “Consumers are now willing to pay more for sustainable items.”

Read More

Chicken foodservice undergoes a digital transformationDate postedApril 2, 2022 3 chicken marketing campaigns that won consumers in 2021Date postedApril 8, 2022

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