KFC Kristallnacht chicken promotion a major misstep

Posted By: Elizabeth Doughman Industry News, Member News,

A horrifying KFC Germany push notification last week encouraged consumers to “treat [themselves]” to its new chicken sandwich to mark the anniversary of Kristallnacht, a day considered by many to be the beginning of the Holocaust.

The KFC promotion read, “It’s memorial day for [Kristallnacht]! Treat yourself with more tender cheese on your crispy chicken. Now at KFCheese!”

On November 19, 1938, violent anti-Jewish demonstrations occurred across Germany, Austria and parts of Czechoslovakia. The pogroms, which Nazis called Kristallnacht, “was a turning point in the history of the Third Reich,” according to the United States Holocaust Memorial Museum website

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