Marketing campaigns play a vital role in the fight to keep chicken as the protein at the center of the plate. This is why the all-new Chicken...
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Brand messaging around environmental impact, social issues, health and wellness and animal welfare should be carefully thought out.
Read PostPopeyes, Buffalo Wild Wings and Wingstop all recently unveiled new prototypes designed to meet the unique needs of the digital consumer.
Read PostKent Harrison, vice president of marketing and premium programs at Tyson Foods Fresh Meats has been named the National Agri-Marketing...
Read PostFacing strong consumer demand coupled with supply chain shortages, innovation is needed in chicken marketing and sales. “We all know demand...
Read PostAs the world emerges from COVID-19, chicken brands will need to reposition themselves to retain existing customers and attract new...
Read PostHARRISONBURG, Va. — Farmer Focus, the only 100% USDA organic and Humane Certified® chicken company with a mission to promote and protect...
Read PostLineage Logistics has acquired Baltimore-based MTC Logistics, which has four cold storage distribution centers. Lineage also bought a parcel in...
Read PostST MARYS, GA – March 10, 2022 – The National Protein & Food Distributors Association's Scholarship Foundation Board of Trustees are...
Read PostThe impact of the volatility caused by Russia’s invasion of Ukraine could have repercussions for U.S. chicken consumers. “We’re...
Read PostCharleston, SC - March 1, 2022 – FlexCold today announced the appointment of its next leader, Craig Turner, as president. A seasoned food...
Read PostMARCH 1, 2022 ELIZABETH DOUGHMAN Today’s poultry consumers lead a life that is increasingly digital. From curbside...
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