Industry News

Boise, Idaho Golbon continues to expand their experienced team with the hiring of three foodservice veterans in Jeff Barstow, Geoff Abell and Betty...

WINSTON-SALEM, N.C. — Joyce Farms, a premier provider of all-natural and heritage breed meat and poultry products, has achieved British Retail...

Chicken marketers, remember that you’re a consumer too. That’s what Joe Conte, vice president sales, Media Center of Excellence, IRI,...

Due to an overwhelming response from the chicken marketing and sales community, the Chicken Marketing Summit is excited to announce that the...

Consumers want chicken brands to create retail options that are easy to shop for and easy to prepare. “People are looking for convenient...

The KFC slogan – “It’s finger lickin’ good” – was ranked as the most recognizable quick-serve restaurant (QSR)...

Marketing in the metaverse is gaining traction – especially as a way to connect and engage with younger consumers. But I’m sure...

The adoption of tech-based strategies will help chicken foodservice concepts improve engagement with today’s consumers. “It’s...

House of Raeford Farms’ Arcadia, Louisiana division reached 1,339,329 man-hours without a lost time accident, January 1 – December 31,...

In the past year, chicken retailers and foodservice outlets faced supply chain and labor shortages, as well as inflationary pressures. Meanwhile,...

Marketing campaigns play a vital role in the fight to keep chicken as the protein at the center of the plate. This is why the all-new Chicken...

Brand messaging around environmental impact, social issues, health and wellness and animal welfare should be carefully thought out.